How It Works
The Immersive Web & Advertising
The platform for Cooliris Advertising is our popular Cooliris browser plugin. Hailed by the New York Times as the "new immersive approach to Web navigation," the Cooliris plugin transforms the browser into a unique and expansive Web experience that delivers rich imagery and videos in an engaging 3D environment.
Cooliris browser plugin
- 4 Billion content views/month
- 120M selected views/month
- 2.3M active and social consumers of rich media
- 45K new unique users acquired daily
Cooliris Advertising leverages this technology to provide marketers full creative control of their brands online. Rather than serving ads through conventional IAB formats, Cooliris Advertising displays premium-quality advertisements within the context of the user's visual media experience. The result is brand advertising that's relevant, non-obtrusive, and engaging to consumers.
Our Philosophy
Our products are built with the user in mind. Therefore, we will not support ads that negatively impact the user experience. We believe creative advertising that's merged well with content will exceed traditional forms of online advertising in both user engagement and brand retention.
Evaluating Your Ad Campaign
To help you evaluate your ad campaign in our pilot program of Cooliris Advertising, we will collect streamed as well as aggregated data about how users interact with your ads in Cooliris, including:
- Number of times ad is displayed
- Number of times ad is selected
- Average time spent on ad
- Post ad-action
- Number of times ad was shared
